Kmart wanted a viral video that would explain every single detail of their layaway program.
In my proudest moment, I wrote this monologue of a woman getting digested by a bat, and got to be the woman. The most common reaction is "how did this get made?"
An executive stood up in a meeting and said, "it'll be cheap."
This is frequently reposted on youtube for a very confusing reason I can tell you in person, but the comments are wonderful.
Here's my favorite: